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Deep insights into how your AI assistant performs. Track conversations, conversions, sentiment trends, and campaign effectiveness from Analytics > Conversations.

KPI Dashboard

Four key metrics at a glance:
MetricDescription
Total ConversationsAll widget conversations in the selected period
Conversion RatePercentage of conversations that led to a booking
Avg. MessagesAverage messages per conversation (lower = more efficient)
Sentiment ScoreOverall customer satisfaction signal

Charts & Breakdowns

Conversation Volume

Daily conversation count over time. Spot trends, seasonality, and the impact of marketing campaigns.

Sentiment Distribution

See the breakdown of customer sentiment across all conversations:
  • See how customers feel across your conversations
  • Track how sentiment shifts over time

Top Devices

Which devices generate the most conversations? Use this to:
  • Ensure your pricebook covers high-demand devices
  • Stock parts for popular repairs
  • Target marketing at trending devices

Campaign Performance

If you’re running AI Campaigns, see which campaigns drive the most engagement:
  • Impressions per campaign
  • Conversion rates
  • Revenue attributed to each campaign

Using the Data

1

Identify drop-off points

High conversation count but low conversion? Check if quotes are competitive or if the booking flow has friction.
2

Monitor sentiment trends

Rising frustration? Check for pricebook gaps, slow response times, or confusing repair categories.
3

Optimise campaigns

Low-performing AI campaigns should be paused or reworded. High performers can be extended or expanded.
4

Test and iterate

Use A/B Testing to experiment with greetings, tones, and upselling strategies based on what the data tells you.